7 years in book e-commerce
12 years in marketing & PR
12 years in creative writing
Let's build your author platform and spread the word.
My industry areas of expertise are: adult literary fiction, memoir, essay collections, business, natural health and wellness, and food writing.
I work with debut and established authors, self-published and traditionally published books, and I would love to team up with your publisher’s marketing and publicity team.
Contact me to schedule a free consultation. Now accepting clients for 2019-2020 book launches.
MARKETING AND PUBLICITY CONSULTING
Investment: varies per project
Timeline: launch marketing and PR should begin at least 6 months prior to your book’s release. other projects can start anytime.
WHAT YOU NEED TO KNOW:
Open to debut and established authors. ALL CONSULTING AGREEMENTS INCLUDE: prep questions, a working Google Doc "master plan" that we add to with each session, creative strategy development, regular meeting times, consulting and implementation, a recording/notes from each meeting, and next step recommendations.
HOW I HELP AUTHORS & LITERARY ORGANIZATIONS:
Author/organization brand positioning & messaging
Book positioning and messaging
Readings & events strategy and coordination & setup
Reviews and influencer strategy: traditional, book blog tours, social outreach
Self-publishing campaigns from start to finish
Author Squarespace custom website design and Leadpages design
Social media platform strategy, set-up and maintenance/training
Email marketing strategy, set-up and maintenance/training
Marketing strategy and management: advertising, partnerships, giveaways, sales, user-generated content, direct mail, social, email, and more
Literary publicity strategy and management: media and press kit, galley and ARC distribution, press list creation, outreach, event and appearance coordination, book tour scheduling, and more
PAST & RECENT CLIENTS
Jodi Rhoden - author of Cake Ladies and a forthcoming memoir, My Life in Cake
Will Wise - author of Ask Powerful Questions
Christine Kane - author of The Complete Guide to Vision Boards
Berit Ellingsen - author of Not Dark Yet and Vessel and Solsvart
The Passed Note - Young Adult literary magazine
Dr. Gus Vickery - author of Authentic Health
Maryedith Burrell - actress, documentarian and author
Bill Treasurer & John Havlik - co-authors of The Leadership Killer: Reclaiming Humility in an Age of Arrogance
Jessica Hartung - author of The Conscious Professional
Michael Diettrich-Chastain - author of Changes (May 2019)
Abigail Shaffer - author of Children of the Country and forthcoming MG novel series
Under non-disclosure agreements, I have also consulted for two other New York Times-bestselling authors.
I helped author and business leader Will Wise launch his new book, Ask Powerful Questions, on Amazon in paperback and ebook formats. Within the first 3 days of publication, Ask Powerful Questions reached the #1 spot in its Amazon categories and continued to hold the #1 spot for the next 30 days. During the first three months of launch, we secured 15 media appearances & coverage for Will and his co-founder, Chad Littlefield. Book reviews jumped from 10 to 72 starred reviews. Over two months following launch, over 6,000 copies of Ask Powerful Questions were downloaded and sold worldwide and the brand’s social media engagement increased by 10%. We also observed increases in email subscribers, web traffic and YouTube engagement.